Category: Magento

Magento Multi vendor

10 Top-notch Magento Multivendor Marketplace App Development Companies in the Middle East

There’s hardly any corner left in the world where eCommerce business hasn’t taken over. Due to the ease and convenience of selling and buying in the eCommerce marketplace, the growth of it has been constant all around the world which is inspiring the left-out nations to dive into it one among which is the Middle East.

For the people of the Middle East, the only source of online shopping was the renowned eCommerce giants such as Ali Express, Amazon, and eBay until the domestic eCommerce began to flourish. While at first the big giants like Amazon started off in the Middle East by taking over small scale businesses like the Biggest M&A (Mergers and Acquisitions) deal that took place in the Arab world i.e. Amazon’s acquisition of Souq.com, today, many have started to stand up on their own.

The Saudi Arabian economy which is an amalgamation of SMEs, enterprise buyers, B2C businesses, retailers and many other players has now begun to realise the importance of the online presence which has knocked open the opportunities for many domestic businesses to step into the eCommerce marketplace and emerge as the new hub of online shopping.

If we take a peek into the statistics of eCommerce sales in the Middle East, you will be amazed to know how exponentially is the online business growing and capturing the attention of the Middle East consumers. Although both the B2B and B2C eCommerce marketplace sectors are booming, the market size of B2B eCommerce would be higher by 234.78% than B2C eCommerce and the market is expected to reach around $48.8 billion by 2021. Earlier, when almost 90% of online goods bought in the Middle East were shipped from outside countries, today, the Middle East and North Africa (MENA) are just a few steps behind from eCommerce leading nations like the UK and the US from becoming a full-fledged eCommerce marketplace hub.

As mentioned before, since some players have started their eCommerce game in the Middle East, we have listed out the top 10 multi-vendor eCommerce app development companies in MENA with a proven track record, who are currently ruling the eCommerce market with their outstanding eCommerce software solutions. Let’s take a look at them.

  1. Mobicommerce

Known for developing scalable and feature-rich marketplaces, eCommerce websites, mobile apps, and Progressive Web Apps (PWAs) built over Magento 2, industry’s most advanced eCommerce platform, Mobicommerce is an Indian Magento app development company that has won millions of hearts around the globe with its bespoke eCommerce solutions. With more than 15 years of relentless service focusing on quality, security, and customer service, Mobicommerce is now helping budding entrepreneurs in the Middle East especially in UAE, Saudi Arabia, Kuwait, Oman, Yemen, Bahrain, Qatar to establish their online presence in both the B2C and B2B channels and thus help the domestic eCommerce to rise above the ground giving tough competition to other international eCommerce giants like Amazon, eBay etc.

  1. IdeatoLife

Standing true to their name, next on our list is IdeatoLife, a top-tier eCommerce development company that offers cutting edge and scalable eCommerce and mobile commerce solutions that are scoring high in the eCommerce market among other biggies. Their collaborative approach by the best-in-class technical team is creating people-centric custom software solutions that can fit business needs today and tomorrow.

  1. The NineHertz

One of the top-rated shopping cart and eCommerce mobile app development companies serving in the Middle East, NineHertz gained its popularity due to the impressive plugins and module development solutions that it offers at affordable rates. Having expertise in various frameworks such as Magento, OpenCart, Shopify, WordPress and WooCommerce, the statistics of NineHertz vouch for its performance while its ranking speaks volume about customer satisfaction. Their Agile development methodology and seamless UI/UX implementation are what they are known for.

  1. QBurst

The Middle East operations of QBurst from 2010 until today has helped them achieve a glorious portfolio with its custom business apps that have served both world-renowned brands as well as local startups to establish an online presence. From enterprise integration to AI chatbots and personalization among other features, the QBurst team is known for delivering ROI oriented eCommerce solutions which can be re-architected into microservices for an omnichannel experience.

  1. Panacea InfoTech Private Limited

The rich and extensive experience in developing state-of-the-art applications for businesses and enterprises has helped Panacea Infotech extend its services in the Middle East which is going strong till today. With their wide range of services and proficiency in Magento, OpenCart, WooCommerce, Joomla and Shopify, Panacea has achieved attention in the Middle East for its remarkable eCommerce solutions that make a difference.

  1. AdoxSolutions

An award-winning company with operations in Qatar, Saudi Arabia, UAE, US and Australia, AdoxSolutions is known for creating online experiences that are designed to last. It is the creative and result-driven 360° solutions of Adox that helped it gain international appeal in no time. The Magento multivendor apps created by them are breaking records in the eCommerce market, the credit of which goes to their ability to tailor perfect strategies for each business.

  1. VOCSO

VOCSO, a creative marketing agency is one of the most trusted professional mobile and web development companies having the presence in India, USA and UAE, approached repeatedly for their custom shopping cart development solutions on various platforms such as Magento, Joomla and WordPress. From developing basic eCommerce websites to comprehensive marketplace solutions, VOCSO has helped many businesses and startups around the world to attain the true value of their investment in the digital space.

  1. VSOURZ Digital

Offering end to end technology, design and marketing services, VSOURZ Digital is a top-notch eCommerce consultancy and B2B and B2C eCommerce software builder services provider whose Middle East operations are worth praising. Well-versed in the latest technologies and frameworks, the team of VSOURZ Digital are known for creating customer-centric mobile commerce, seamless integrations, engaging marketplace solutions, B2B eCommerce and B2C eCommerce solutions that can beat any competition.

  1. EtailerSouq

Offering a complete suite of solutions and services to build up a live store at a stunning speed, EtailrSouq is known for opening untapped channels of business for new eCommerce ventures and startups with its cost-efficient eCommerce solutions. From eCommerce website development, eCommerce software builder development, store management, catalogue management, eCommerce mobile app development to others, EtailrSouq caters all and builds complete future proof store with all rich features of a Magento eCommerce web designing, development and delivery.

  1. Indglobal

Known to be one of the best e-commerce app development companies in Dubai, Indglobal with its combination of world-class solutions and services in eCommerce make the digital transformation, simpler, faster and affordable. Their experts in Magento, WooCommerce, Prestashop, Shopify, OpenCart and BigCommerce can develop eCommerce solutions that can withstand any challenges and beat the competition in any form.

In a nutshell

Middle-East is witnessing a shift towards digitization at a fast-pace due to various factors like high-per capita income, internet penetration, young demographic who are spending more time on social media platforms, the readiness of Arab consumers to adopt new technologies, enhanced logistics, the government encouraging entrepreneurship and innovation etc. which proves that soon the Middle East will boom in terms of eCommerce. Therefore, if you have any plans of stepping into the Middle East eCommerce market, now is the time. Hire Mobicommerce who is known as the best Magento multivendor app development company in UAE to get started right away.

Making marketplace using Magento 01

Benefits of Building a Marketplace Using Magento

Building an online store is not something you can just Google up and do it yourself for free. No, there are things needed to be done right using the right tools in the right manner. So, if you are Googling how to develop an online marketplace then you might come across one name – Magento and might be wondering why the name Magento is everywhere? Allow us to break it down to you.

Websites or online marketplaces, Magento is now a household name for businesses and entrepreneurs due to its popularity. Magento has already wooed website developers which in turn have attracted people to get their site developed on Magento and now even marketplaces are after Magento platform to stand out in the competition. Reason? With more than 250,000 active eCommerce sites powered by Magento as of 2020, there is no doubt why it is called the best e-commerce platform till today.

The magnetic effect of Magento multivendor ecommerce marketplace solution 

It is quite natural to wonder why Magento eCommerce multi-vendor marketplace is gaining popularity. Well, why not as it comes with a win-win situation for both customers and the store owners. Moreover, one needs not to be tech-savvy to understand and operate it and comes with a truckload of other features which we will discuss in detail below and which are the reasons why investing, selling, and buying in Magento multivendor ecommerce marketplace makes it worth for all, the store owners, vendors, customers. Let’s understand why is Magento so desirable?

  1. 1000s of curated extensions and themes

Magento marketplace has thousands of free and premium relevant themes and extensions designed by over 450 developers to revolutionize any digital business. It can cover the tip to toe of customer interaction online – between identifying the consumer need to fulfilling it – and aims to provide a safe, smooth and satisfying shopping experience. From optimising the website, smooth browsing, secured payment gateways, easy, prompt, and constant customer support, ethical marketing practices to partnering with trustworthy shipping partners, Magento eCommerce’s extensions and themes are perfect in all terms. With the host of Magento plugging; to bring a new level of personalization in Magento multivendor marketplace store become possible.

  1. To the point product search and dashboard functionality

The organized product search functionality with intuitive product categorization and collection of Magento eCommerce is worth praising as it makes product search easy and within a snap of a finger. Talking about its dashboard, its centralised purchase system makes it easier for store owners to manage their extensions and developers to avail of comprehensive metrics to evaluate sales.

  1. Highest standards of quality

Magento marketplace has quality as the top priority hence; it is very much trustworthy because its extensions undergo a 3-way review process wherein they are assessed for business, technical, and marketing guidelines which include plagiarism, coding standards, compatibility, and security etc.

  1. Product reviews and customer ratings

Magento very well knows how much the ratings and reviews matter in a marketplace, which is why it provides a new-and-improved rating platform where customers can leave their genuine reviews about the products they purchased. It also provides editorial content that features products that stand out for their quality and uniqueness.

  1. Clean design and attractive UX 

Design and user experience are the two most important things for any online business which is taken care of in Magento marketplace solution. With Magento, you can have a simple, smooth and clean design and UX that is easy to navigate and please the viewers also helping them to explore products much quicker and efficiently.

How does Magento marketplace solution benefit multivendor ecommerce business?

  • Store owners can rejoice as multiple sellers mean more products, more sales and thus higher revenues all of which will boost traffic to your store, taking your site to a higher rank in the search engines.
  • Setting up a Magento marketplace will be a piece of cake unlike other platforms because it is no complex or tedious process. Magento addresses all the special hosting needs and is also highly scalable having an effective support system, maintenance, and reliability to add more.
  • Magento eCommerce lessens a load of responsibilities from the store owner’s shoulder by freeing them from the need to take care of everything right from the logistics and product addition to inventory and pricing as the sellers can do it all on their own.
  • Magento marketplace is eligible to handle a wide range of products and multiple orders as well as sites at a time; therefore the software can be configured to be device-friendly
  • Magento multivendor ecommerce marketplace solution supports third-party plugins as well as multi-lingual and multi-currency feature thereby giving a global exposure to the vendors.

How to set up a Magento Marketplace? 

There are a lot of things to be done right as we mentioned before hence; it is advisable to approach an expert Magento marketplace software builder or a Magento multi-vendor marketplace development company as a whole to get a market-ready Magento multivendor ecommerce marketplace solution developed in such a way that you greet success in every step.

Wrapping up

You might have now got a clear idea about how Magento eCommerce multi-vendor marketplace solution is beneficial to not only owners but sellers and customers as well hence; investing in it is undoubtedly going to give you more than you expect. However, don’t try to do it yourself or hire someone not well-versed with it in order to save cost because by getting it developed at the hands of an experienced Magento multivendor marketplace development company will help you either find the right extension that meets your business needs or better get a custom-build extension developed as you need. So, quit wondering and go get it now!

Magento Migration

Not Merely a Technology Upgrade, Magento Migration is a Big Decision

Magento 1 is nearing its end, and what’s your plan to go down with it or to migrate with all that you have?

When we say Magento 2, it is not some technical update that you have to do to your Magento eCommerce store, in fact, it is a migration you have to make to keep your online business continue running and selling.

Magento and eCommerce

Magento is like made for eCommerce. It has already proved its worth in its first version, and now with its next, it surely has something more for eCommerce store owners.

The reputation of Magento as an eCommerce platform is outstanding since its release.

Today, with over 250,000 live stores running on Magento, it has become the top-rated platform, which is used by 18% of the top million websites.

There’s no doubt about it that Magento 1 was doing good, but progress doesn’t standstill. Change and up-gradation is the rule of nature and is necessary to improve things. Hence, Magento 2. It is true that migration is not an easy job. Migration to Magento 2 means a lot of rework from scratch but in the interests of security and performance, and to take advantage of other benefits that come with migrating to Magento 2, including revenue growth, increased site conversion, and increased site traffic, you got to take the step.

The news of Magento nearing end came like a shock, and almost by June 2020, Magento 1 will vanish from our life. Hence, there would be no option left but to migrate. The clock is ticking, and still, many are fearing to migrate from one to two. Here’s why.

Fear of customer loss Nothing will be lost if you execute a properly planned migration. We understand your store might be having a good customer base with a lot of them registered to your store, and the fear of losing their login details, purchase history, preferences, etc. can be scary. Well, it is not like that. You can take everything from your old site to the new one, along with your loyal customers.

Fear of losing the rank SEO traffic or Google ranking loss is no less than a nightmare for any website owner. Yes, Magento 2 is very SEO friendly, but why take a risk? Ensure that you have followed SEO best practices for site migration to avoid crying over the spilled milk later. Also, don’t forget to perform the baseline checks and know the traffic levels. Consider your keyword ranking positions and the pages on the current site that have the highest traffic and revenue. Implement 301 redirects to crawl through your website only if you are planning to change the URL structure. Avoid migrating unnecessary extensions as they can cause dramatic effects on the site. Don’t worry about the extensions as Magento 2 has a lot of new extensions and add ons which you can benefit from.

Fear of data loss Of course, data is everything for a website. Even a minor data loss can cost big for eCommerce store owners, hence many steps back majorly fearing data loss during the migration. Before you start, generate a full backup of your existing Magento 1 store, including your database and all the files and folders on your server. It is essential to migrate the customer data along with technology and extension upgrade as it will save you from losing the old clients. Next, create a clone of your Magento 1 store using the backup for migration while your live site continues to function as usual in the background. Remove the unwanted and add the necessaries and then install the latest version of Magento 2 on the same server as your Magento 1 installation.

Now coming to the point, why there is a need to migrate?

It is right to question “Why to migrate to Magento 2.X” since migration is no joke. Well, the main reason is that there is no option left but to migrate, but there are numerous benefits as well, which are enough to prep up for the journey.

    • Improved Performance – With the modern digital framework, Magento 2 works faster than the previous Magento first edition and comes with additional bug testing options that will enhance the performance of your site.
    • Fast Load Times – Pages in Magento 2 load up to 50% faster, can handle up to 39% more orders per hour, offers 66% faster add-to-cart times, and can process 10m page views per hour versus 200k for Magento.
    • Attractive UI Design – The new admin interface is more user-friendly than that of its previous generation. It provides more straightforward navigation and many custom features like drag and drops or selecting/de-selecting columns in seconds.
    • Easier Maintenance and Upgrade – Installation, upgradation, and maintenance of extension in Magento 2 has been made a lot easier than the previous one. Even different extensions can now co-exist in Magento without conflicting each other, which used to be a major issue on the 1.x platform.
    • Streamlined Checkout Process – Forget the tiring six steps long checkout process of Magento 1, its latest version allows customers to checkout in just two simple steps that too without even registration. Magento 2 identifies the customer base based on its email address and makes it possible for new users to register after checkout. The Instant Purchase feature of Magento 2 offers a faster checkout experience by using previously-stored payment credentials and shipping information to skip checkout steps altogether, taking them to a confirmation purchase page.

Complete migration or just a system upgrade? 

Of course, migration as a system upgrade will not give you all that you need for your business running hale and hearty. In a way, migration to Magento 2 from 1 can be called a system upgrade as Magento 1 to 2 migration is essentially a re-build or a re-platforming project. Much of the functionality remains, but there are many new features and a redesigned admin panel, which means Magento 2 is very different from Magento 1. Hence a lot of custom work on your site will need to be reproduced for the new store. So yes, you are going to need to re-build your website from scratch. But fear not, as Magento 2 will not disappoint you in any way.

So, your decision should be to migrate your entire business rather than just a system upgrade, or else, you might need to start from scratch.

Recommended Blog Migrate Magento 2 and upgrade your store

Final Thoughts

Choosing to re-platform or merely upgrading to Magento2 is a decision you must take; however, migration is the best and right thing to do since Magento 1 has its days numbered. Since still, you have got time, you must not waste a single second and start planning for your migration right now as the sooner is, the better. Holding on to Magento 1 is useless as pretty soon it will become dangerously outdated with no official support and updates. In short, migrate as quickly as possible as Magento 2 is the future.

Approach MobiCommerce for your complete Magento 2 migration service and stay rest assured.

Magento 2 Migration

Running Store on Magento 1.X? Migrate to Magento 2.0 and Upgrade Your Store

Magento is a leading eCommerce platform that empowers thousands of brands and retailers to innovate seamlessly and rapidly grow their online businesses. It’s flexible, reliable and open-source nature makes it a popular choice in the eCommerce industry.

Magento possesses a range of in-built functionalities and is highly scalable that promotes consistent growth of eCommerce businesses.

Magento 2, which was released in November 2015, boasts of powerful features including Redis, Cache CSS preprocessing, Code generation, user-friendly checkout, and Varnish support. The latest version of Magento 2 was released in November 2018.

The sad news is Magento 1 support is expiring by June 2020 which means many businesses are now urgently migrating from Magento 1 to Magento 2 for a continued online performance. And, we were wondering if your Magento-run eCommerce business needs an upgrade too?

If yes, then we have listed seven best practices for successfully upgrading your Magneto eCommerce store. Check them out:

1) Advanced tech stack

Many a time, a project or task requires a faster turnaround which leaves the developers with limited time to do the job. That means they have limited time to stick to coding standards. The truth is they will complete the project on time, but the work will lack quality.

Magento 2 places much emphasis on the coding standards, which means it provides updated versions of the technology stacks for the developers to use to deliver quality work on quicker and on time. The stacks also boast of deployment flexibility and customization – which is not the case in Magento 1 at all.

2) Improved front-end architecture

One of the best things about Magento 2 is the amount of in-built features it offers for an eCommerce store. Let us take a look at a few:

A. Admin interface: If you compare the earlier versions of Magento, you will realize the new admin interface has many customizable features. The admins now get the option to personalize the admin panel to keep information handy. It also have faster product import capabilities.

B. Responsiveness: We live in an age where want a website to give us a seamless experience across devices. Thankfully, Magento 2 gets that and is responsive enough to fit any screen size to deliver a consistent shopping experience to the eCommerce customers.

C. Checkout: Magento 2 has made the last leg of the buying journey faster and smoother for customers. This was not the case with Magento 1. Now, lesser abandoned carts it is!

3) Sophisticated module development

The beauty of Magento 2 is that it allows enhancements by allowing you to build your modules. That means you don’t need to do that from scratch, and instead, you can use the default code and override it as per your requirements. And this is perhaps the biggest reason behind the rapid adoption of Magento 2.

The whole process saves a lot of time and energy. If your developers follow consistency while naming files, methods, classes, and folders, then the framework will be much more sophisticated. Moreover, image compression is also directly possible on the server side using the built-in tools on Magento 2.

4) Varnish caching

Clearing cache before doing any visual checks ensures the content is displayed correctly. If you don’t, then the codes will not run properly, and your eCommerce store gives trouble. In Magento 2, you can select varnish cache. It acts as a web accelerator, speeds up the store and also optimizes the performance of the website. Moreover, Magento 2 optimally leverages browser caching to ensure that all assets are stored.

5) Cleaner module and codebase

Magento 2 is relatively different from Magento 1, so it is best for the developers to read up to avoid affecting the framework of an eCommerce store. For starters, Magento 2 doesn’t have any space for non-optimized codes as that will not contribute to enhancing the overall user experience and optimizing the website’s speed.

The proper approach is first to understand these codes and then apply them in whichever needed.

6) Seamless integration of extensions

There is a simple rule around extensions: they need to be updated periodically. If they are not, they crash a lot and affect the system. One of the biggest reasons of migrating to the current version of Magento is that it makes third-party integrations hassle-free.

You don’t need to worry about updating those extensions

As your customer base increases, you are definitely going to require more resources and software systems to manage your giant customer base. At that time, your platform should be capable enough to seamlessly integrate your back-end systems with robust APIs and off-the-shelf extensions that speed your time to market.

7) Better testing capabilities

When you migrate to Magento 2, your developers will be able to test the code before making it final and publishing the changes. The final step helps to figure out if any part of the store needs to be fixed and everything is working how it is supposed to.

The testing framework includes a couple of tests in Magento 2, including static tests, performance tests, unit tests, integration tests and more.

Over to you

Magento 2 may require extensive additional coding but it based on a simple concept. If your developers are facing an issue while developing modules, then they should look up the Magento source code for support.

Since the competition is high, you have to make sure your eCommerce store performs well across the web and mobile. You can’t let your prospective customers bounce off before giving your brand a fair chance.

With proper upgradation, you can ensure your eCommerce store runs seamlessly, without any glitches, and optimizes your website traffic and performance. How soon is your store migrating to Magento 2?

Native Mobile App Magento

Why Choose React Native to Develop Your Magento eCommerce App

Mobile is one platform that has witnessed tremendous growth in the last decade. Today, businesses see it as the first digital point of contact with consumers.

In 2018, mobile accounted for 52.2% of all web traffic generated across the globe. The statistic doesn’t surprise since consumers spend 86% of their time on mobile on an average with a majority of the time invested in social media and gaming.

Did you know the mobile app revenue is expected to reach up to approx. $190bn in 2020? No wonder, there is an influx of better, faster and more innovative mobile apps given how consumers prefer using those that deliver a flawless performance, have seamless navigation and boast of oodles of aesthetics.

A native mobile app is a powerful weapon for businesses to target and engage their customers. But since the development of an app is an expensive and a time-consuming proposition, businesses are always on the lookout for technologies that can resolve the issue.

And in this age, React Native has emerged to be a viable solution.

Back to basics: What is React Native?

React native blog image
Source: https://devopedia.org/images/article/35/4196.1528779445.png

The technology is based on the JavaScript library of Facebook, React that is known to build user interfaces. It was further developed with an aim to develop effective mobile applications with a single code for platforms – iOS and Android.

According to GitHub, React Native is the 14th most popular repository on the platform, with contributors committing approx. 8,000 times in 45 branches with 124 releases.

A recent Google Trends report states the search terms for React Native have surpassed that of Android and iOS development in the year 2018, and that has been the case since 2015-16.

Apps created using the technology not only see fruition quickly but also are easy to debug and perform well on targeted platforms. Popular brands like Tesla, Airbnb, Skype, and Bloomberg have implemented React Native.

Why use React Native for creating Magento native mobile apps

Magento is a self-hosted solution for building eCommerce stores. It gives users the flexibility to scale and pretty much change everything in terms of design, functionality, server environment and security which makes it a hot favorite for eCommerce.

Let us take a practical look at why React Native is the best choice for creating Magento eCommerce apps:

1) Cross-platform compatibility

Although React Native was initially introduced for iOS, Facebook realized its immense potential early on and quickly developed the technology for Android as well.

The majority of React Native APIs are cross-platform, meaning if you write one React component, that will work seamlessly on both Android and iOS applications.

You can even embed a native code on your Magento 2.0 native mobile app to contribute a more platform-specific authenticity like design aesthetics.

The functionality reduces the app development significantly and also saves time as the developer doesn’t have to write two codes, which was the case before the existence of the technology.

2) Favorable developer experience

React Native offers a brilliant experience to developers. For starters, the technology enables them to modify or make corrections in the app while it is running. There is no need to restart the mobile app for the implements the changes in it.

React Native simplifies the iteration cycle which is such a massive part of developing any mobile app. It enables faster loading of pages that ensure higher customer retention and even higher sales, thus making itself a fantastic choice for app development.

Moreover, the time taken to develop a React Native app is the same as that of a typical web app. Who wouldn’t go for a mobile app then?

3) Native functionality

Any mobile application that is developed using the React Native technology functions similar to a native app. Developers take care of features such as scroll accelerations, animations, keyboard behavior, usability, and others.

The UI created by React Native comprises of efficient native widgets that have made it easier to integrate functions like push notifications, online payment systems, chatbots and more into the app itself.

As mentioned before, JavaScript plays a massive role in this technology, and both together run even the most complicated applications flawlessly. Therefore, if you want to build a robust app for your eCommerce store, go for React Native technology.

4) Real-time updates

JavaScript is used extensively in the React Native technology which any native mobile app developed using the technology doesn’t have to wait for approvals from the app store for updates. The updates can be pushed directly to the users’ smartphones anytime you like.

Not only will your consumers get to enjoy an updated version of the app all the time but also you don’t need to worry about the issues associated with older versions. Moreover, the process of updating a React Native App for Magento 2.0 is easy.

The only catch here is any other update that requires the Native OS and doesn’t include JavaScript will have to go through the standard approval system of the Play Store or App store.

5) Growing technology

React Native has a massive fan following of developers that is continuously increasing. Why do you ask? For starters, it offers components that are readily available for use which makes the process of building apps much faster.

The viability of the app in the future is hardly a matter of concern for eCommerce stores since Facebook Engineering supports it. That means the framework is continuously under development, and is continually evolving for the better.

Wapping up

Mobile is an excellent platform to attract, engage and retain customers of your eCommerce store. And what better than react Native to help your apps get off the ground for achieving this business goal? The technology is powerful, has immense potential and isn’t going anywhere in the near future. Choose React Native, choose it now.

magento hack skyrocket ecommerce sales

Magento Hacks: Skyrocket Your eCommerce Sales

The basic principle of marketing is not in selling your products or services to your customers. You have to create circumstances wherein the customers will buy it from you. Therefore, every aspect of marketing starts and ends with customer service alone. A satisfied buyer can act as a perfect brand ambassador for the company. At the same time, an unsatisfied one can do great damage as well. Hence, your endeavor is to ensure that the customer gets the best of everything you have to offer.

This is going to be our principle area of discussion as we discuss the different ways by which we can improve customer participation and thereby boost the sales.

You can see a marked difference in customer behavior over the years. Today, shoppers prefer to shop online. This explains the introduction of a number of online eCommerce websites all over the place. Magento is one such eCommerce platform that has become extremely popular in recent times. The following graphic can explain things better.

How eCommerce and Magento are made for each other

Recent studies have shown that 29.1% of the eCommerce websites use Magento. The following graphic can give you a better idea about the statistic.

There are people who have the opinion that WordPress is the perfect platform for doing e-commerce business. However, Magento, an open sourced platform has certain inherent advantages that a web hosted platform such as WordPress does not. You have to wait until such people experience the power of this platform specially built for e-commerce.

magento statistics mobicommerce

We shall now look at the simple Magento hacks that can make eCommerce a more profitable venture for the business enterprise. Following these simple tips can help you to increase your customer base and thereby boost your sales.

Magento hacks to boost up your sales

Create a lasting impression

Who does not like to avail a discount in the world? The customer might just not have the time to browse your entire website searching for his discount. Inserting a coupon pop up the moment he enters the website can play a great role in sustaining his interest in the product. You can just ask the customer to follow the online store’s social media account or maybe even subscribe to a newsletter for availing the discount.

discount mobicommerce

A majority of customers do not feel any difficulty in subscribing to these simple requests especially when they get a handsome discount coupon to use. Designing the offer in a beautiful way so that it matches your product should be a great idea.

Improve your Magento store’s SEO

Magento is an SEO ready platform. However, there is no harm in trying to increase your website’s SEO. It can always work out to your advantage. Using a Magento Extension such as “Advanced SEO Suite” should be perfect for you. It can increase your website’s ranking and also take care of issues that can affect the proper functioning of the website.

Enhance Customer Relationship

One of the best ways of arousing customer interest in your website and your products is to send a welcome email message. This message can play a great role in making the customer feel important. Everyone loves a personal touch. Integrate an email sending app with your website like SendwithUs. This can do wonders to boost your sales.

Greetings from email - mobicommerce

Secondly, customers always prefer to have online help. Having an online chat support is the best thing you can do to improve customer interaction. This is the best platform for you to resolve the doubts of the end users. An online chat is always better than directing the buyers to the FAQ section. This is because the each customer might have different kinds of doubts. Immediate resolution can have a positive impact on your sales. 

live chat mobicommerce

Incorporate an improvised shopping cart

The customer should not find it difficult to add or delete items from the shopping cart. The integration with a Magento extension such as Easy Ajax Cart can help in removing the hassles such as reloading of the pages when you add or delete the products. This can enhance the shopping experience and thereby increase his interest.

shopping cart - mobicommerce

Simplify the checkout process

The human psychology is such that customers prefer to visit the websites that have the easiest check out procedures. Easing their tension levels at this point is very important. A tedious procedure can make them abandon their shopping carts. This can have a detrimental effect on his experience making him reluctant to choose the site again. On the other hand, a simple check out procedure can encourage him to use the website again in the future. Purchasers usually prefer the One-Step Checkout Extension because of the ease of using the same.

checkout-mobicommerce

Easy Payment Options

Customer satisfaction is the ultimate in any business. Hence, your endeavor should be in making it as easy for the buyer as possible. Not everyone in the world uses credit cards for making payments. They may prefer to use other safer methods like internet banking, payment wallets, and PayPal. Having multi-currency options is a great idea as well because you might have a global setup encompassing different countries in the world. Each country has its specific payment options. Adapting to every kind of situation should be easy. This can increase the customer satisfaction a great deal.

easy payment options - mobicommerce

Move your Magento Store to App

People are more comfortable today with using the mobile applications in comparison to the normal desk top modules. The easy availability of mobile devices has contributed a lot towards its popularity. Therefore, one should move with time in order to be successful. Having an equally accessible mobile store should be the best option for you.

Move your Magento Store to App - mobicommerce

Build Trust with Reviews & Ratings

Customers love to read the product reviews before buying anything from the online market. Ensure that your eCommerce website has provisions for including product reviews. If you would like to use review extension, it should be such that it should also allow for easy posting of the reviews and ratings. You can also get the reviews and ratings on your website like we’ve received it on Trustpilot. This is one of the best methods of boosting sales.

reviews - mobicommerce

Explore the scope for recommendations

A satisfied customer can bring you good referrals thereby boosting your sales further. Your e-commerce website should explore this possibility of seeking referrals from your existing customers. You can offer additional discount coupons to your buyers and thereby encourage them to refer their friends. Introduce the concept of reward points to your existing customers to improve their loyalty towards the store.

refer a friend - mobicommerce

Summary

The main objective of any business enterprise is to boost the sales and thereby its revenue. eCommerce is one of the best ways to do business today. You have the open sourced platforms like Magento to help you achieve this objective. We shall summarize certain tips that can help you enhance the Magento experience.

  • Introduce the concept of discounts
  • Improve your website’s SEO
  • Increase customer interaction
  • Improve customer experience with shopping carts
  • Simplify the payment procedures
  • Offer multiple payment gateways
  • Try out the Mobile app
  • Incorporate product reviews and ratings
  • Give incentives to your customers for their referrals

Why Magento becomes #1 Ecommerce platform across the globe?

Magento is an open-source E-commerce platform designed by Varien Inc but has been extremely improved by eBay over time to give seamless and efficient online commerce experience.

Magento mobile app has evolved since its first launch in 2008. And, over this time, its viability, mobile app extensions and features have brought about global acceptance and made Magento one of the few preferred E-commerce platforms across the globe.

According to a research by AheadWorks in 2015, Magento accounted for almost 30% of the market share among the dominant e-commerce platforms around the world.

Magento-ecommerce-mobicommerce

Further reports beside this have also shown that Magento, WooCommerce, PrestaShop among others are still enjoying massive public trust and patronage till date. In another report by builtwith, showing statistics for websites that deploy E-commerce technologies on their platforms, Magento had a total of 18 percent market share when compared with all the other E-commerce sources in the survey.

Magento usage stats - MobiCommerce

In another report by Builtwith, where Magento’s reach was investigated based on the number countries and the size of use, the result couldn’t have been more revealing. It will amaze you that the countries with the most vibrant E-commerce businesses around the world are the ones using Magento the most.

Check these figures out on the table below.

Physical stores using Magento - mobicommerce

So, it’s obvious that Magento is simply one of the most preferred and dominant E-commerce platforms across the world today. And, when you consider the amount of time and access to mobile devices in these countries compared with the ease with which you can build efficient Magento mobile app, you will begin to appreciate why the spread is growing consistently.

For clarity, let’s consider the reasons behind Magento's soaring reputation and acceptance across the world.

Outstanding Features of Magento

First, you need to understand that Magento has managed to provide simple and efficient mobile applications over the year. Magento has continued to push the frontiers of mobile commerce like very few E-commerce platforms have done.

Across industries, platforms and countries, Magento’s mobile apps development and innovations have continued to raise the bar. It is compatible with Android, iPhones, Dropads, Ipad and many more mobile platforms with growing features that increase users’ experience and give improved security.

But, why should cutting-edge mobile solutions be relevant to the revolutionary growth recorded by Magento?

1) The whole world is going digital

Interestingly, a report on Business Insider in December 2016 says adults in the States spent a whopping 59% of their time on mobile devices while the other fraction gets the attention of desktops.

For the market shares and size of m-commerce, Business Insider projected that m-commerce would rise almost 200% between 2014 and 2020. More specifically, the m-commerce industry which represented just 11.6% of the 303 billion dollars of U.S. e-commerce in 2014 will grow to over 45% by 2020.

This information is well represented in the diagram below.

m-commerce rise-businessinsider-mobicommerce

To validate the huge access and use of mobile devices for digital media and commerce, the infographic below shows the time spent by adults on digital media and the devices used in accessing the channels.

time spent-mobicommerce

The implication of the data above is simple: more people will be reached on the digital media through mobile platforms than any others.

Fortunately for Magento, it has been able to provide efficient and secured mobile apps across devices and has consistently built Magento mobile apps that are designed to seamlessly address important mobile-commerce related challenges.

2) Popularity of Magento Platforms and its quality products

Secondly, Magento has developed amazingly quality applications to drive secured and trusted E-commerce platforms over the years. The three popular platforms with unique and increasingly distinct features to meet individual needs are Magento Community Edition, Magento Enterprise Edition and, the last is Magento Enterprise Cloud Edition.

Magento versions - mobicommerce

Magento Community Edition

It is Magento’s first solution for E-commerce in Magento 2. Since it was released, it has undergone a lot of touches and renovations which have improved its functionality and fluidity on E-commerce platforms. It is mainly appropriate for small E-commerce stores and businesses.

Magento Enterprise Edition

It is a premium edition of the solution, and it is an upgrade to the Magento Community Edition. This is particularly designed to accommodate the huge demands of the large businesses. Though no hosting is necessary for this edition, it gives room for detailed technical supports.

It is good for large businesses that need flexibility and ease of hosting. The most recent versions of Magento Enterprise Edition are EE 1.14.2.4 and, EE 2.0.4 released earlier in 2016.

Enterprise Cloud Edition (ECE)

It is another edition of Magento E-commerce solution. Released also in April 2016, it is the most advanced of the three editions. It gives rooms for hosting by Magento and takes away the concerns and fear of quality hosting services with unraveled security.

Here, there is a lot of room for customised, scalable web store front with globally respected security supports during transactions. ECE is also a full REST API with scriptable interfaces that easy integration with external systems.

Some of the standout points of the ECE are:

  • It’s real-time content delivery network that quickly diagnoses speed problems and gives automated defense against DDoS (Distributed Denial of Service), a type of DOS attacks.
  • Consistent and life monitoring interface on the application performance.
  • Blacfire.io is embedded in this edition that monitors and shows performances of how all your pages work together giving you regular updates on dormant and active pages.

So, if you are considering applications with excellent search engine optimization solutions, mobile compatibility and usability, dependable and regular technical supports, fast and secured processes and opportunity for varied and unique customization inputs, Magento is about your finest option. You can also deploy an enormous number of features that will give you better experiences with Magento on your platform.

Which edition of Magento would you consider best for you?

Which of the editions would give you the best as a business owner and digital media user? That depend a lot on what you want or the kind of business you plan to operate. You need to recognize that your depth of need will determine which of the edition is best for you.

One reason why you might choose the community edition is the issue of size. The smaller your business is, the more advisable for you to go for the community edition. While bigger businesses will benefit more from the enterprise and cloud editions.

The resources needed for enterprise and cloud is not also advisable for small businesses. It is designed for the guys with the big wallets.

Again, with enterprise and cloud editions, you can also decide how much of manpower and time you want to deploy for hosting. Magento offers you the options of flexibility and freedom on hosting with these editions.

However, whichever the editions you choose, with Magento, you are guaranteed flexibility, fluidity, quality shopping and customer experience, online security, and world-class services.

Summary

Today, Magento is a leading E-commerce platform used by millions of people across the world because of its promises and deliveries.

From the flexibility of use to high security details, different alternatives that give users an avalanche of options and modular interfaces, the amazingly growing number of plug-ins and features being developed for it, Magento has proven that it’s here for real business.

If you want to enjoy limitless boundaries and growing innovations coupled with security on your E-commerce platform, you have a good deal in Magento.