Tag: ecommerce solution provider

online shopping behaviour

COVID-19: A Glitch in the 21st Century Causing Major Change in Online Shopping Behavior

The lockdown period gave a major spin-off to consumer behavior such that online ordering became an overnight habit. But the question is, will it be just a pandemic hangover or a forever manner?

An invisible virus brought a complete halt to all our lives. From washing hands thoroughly, wearing masks, social distancing and now vaccines, we may be able to speed up the recovery from the damage this pandemic has caused. However, the end is distant and uncertain. The deadly pandemic impacted all areas of our life and we could see new behaviors emerging in work, learning, communication, lifestyle, travel, health, entertainment, and the drastic one – shopping.

The moment the pandemic stepped into our lives, from businesses to consumers, all have taken refuge in the world wide web. Online selling and buying started becoming the new normal, in fact, the only mode of survival during the pandemic. Only those already online or businesses that re-evaluated their development strategies and invested in a smart eCommerce solution saved its face from the fall and rose stronger. So, what happened?

Well, eCommerce was here for many years but pre-COVID-19 the majority of the people refrained from purchasing online due to lack of trust, fear of fraud, and not being able to buy products at a good bargain. Preference for perishable/essential items and items with a big price tag, online, was also less. Hence, businesses relied on footfalls to check their growth and test the effectiveness of their marketing strategies. Online traffic was never considered as a measure of their success. Not long ago, a face-to-face meeting was considered inevitable to finalize a deal or maintain trust in clients. However, COVID-19 changed all that overnight.

Also Read: 7 Steps to Prepare Your Ecommerce Business for Continuity and Unexpected Future Post-COVID-19

The Behavioral Change: Temporary or Permanent?

The outbreak of online ordering that happened during the lockdown appears to soon become a permanent thing looking at the way the consumer preferences are changing due to:

Digital penetration: With the ease and availability of smartphones and cheap 4G network, online ordering started becoming more convenient than shopping offline, risking life among the crowd. The way digitalization has enabled consumers from distant places to order their necessities at their doorstep during such unprecedented times has helped build trust and loyalty in online shopping.

The COVID-19 fear: The fear of getting COVID-19 has not ended yet which is a good thing as it is one of the best measures to curb the spread of the pandemic. The more the fear, the less will people come in contact. Thus, it is the fear that caused the paradigm shift in consumer behaviour as people began shopping online more than going out. Although everything is back on track, a majority of consumers still prefer shopping online which may follow in the coming years too.

A Note for Retailers

With the emergence of new world order, i.e., consumers ordering online, retailers need to make a few changes in their way of business to survive and sail through the pandemic and the future ahead like:

  • For starters, offline retailers must approach an eCommerce solution provider right away and develop their online presence to safeguard their futures.
  • Embracing an omnichannel ecosystem and merging their online and offline operations would bring more benefits than they can imagine.
  • Retailers already having an online presence must along with their eCommerce mobile app development company, revamp their eCommerce solution with innovative and latest ways in terms of features, content, appearance etc., to keep customers hooked to their store.
  • A boost in social media presence would cause no harm as customers are always hanging out there, and reaching out to them where they are, is a chance no retailer must miss.
  • With growing online competition, it is important to maintain the store visibility, and hence; retailers must focus on capitalizing on their existing customer data to drive traffic to their online store.
  • Multiple payment options, easy navigation, simple checkout process, order tracking, personalization, all these features are what customers are looking for in any online business solution, therefore; ensure you have it all covered while getting your mobile commerce solutions developed at the hands of an experienced mcommerce app builder.

In A Nutshell, COVID-19 Brought with Itself Winds of Change

The COVID-19 pandemic introduced a new world order, changing the course of workflow and creating space for more creative innovations, digitally. So, if you are looking to reclaim your business, we at Mobicommerce are here to help you. Power your online store digitally today for greater reach and accessibility in the future.

 

 

 

 

 

 

 

B2B multi-vendor marketplace

Reasons Why Mobicommerce is Entitled to be the Best Multi-store eCommerce Solution

Planning to set up a multi-store online presence? The most important step for that is to choose an effective and reliable eCommerce platform and that is none other than MobiCommerce.

It is rightly said that when you are considering something why not think big? Because a lot of them are typically taking a “one-size-fits-all” approach when it comes to online business. The competition of eCommerce sites is getting hotter day by day but unfortunately, there are very few who take the road less travelled i.e. the road of multi-store e-commerce.

What’s such a big deal about Multi-store e-commerce? 

Multi-store e-commerce is nothing but a combination of several shopping stores which can be managed from one admin panel which can be yours. Under the umbrella of your brand’s ownership, you can then run multiple storefronts, experimenting with multiple product lines, store designs, marketing strategies, segmented customer targeting, and much more, by assigning multiple administrators and staff to manage a specific store.

What will a multi-store ecommerce solution do for a business? 

It is quite natural to fear about taking such a step and opening a multi-store e-commerce solution than single e-commerce but, guess what? Opting for it is the best and smartest way to beat the competition in today’s market. Why? Because a multi-store ecommerce solution is no less than a jackpot.

The implementation of multiple online stores can benefit in several ways. First of all, since each storefront of yours will be promoting your brand, you will obtain a better online presence. To add more, greater visibility, higher traffic and conversions, wider customer base, global exposure, high ROI, the list goes on…… are some of the fruits you can enjoy.

Now, all of these can be possible only if your multi-store ecommerce solution is built right i.e. at the hands of the best ecommerce solution company because it all depends on how eligible it is to run multiple stores and attract multiple vendors as well as customers. To make that possible, you need someone who is a seasoned player in the field of ecommerce solutions services like MobiCommerce. You may ask why MobiCommerce? The following are the reasons;

Why Mobicommerce is Entitled to be the Best Multi-store E-commerce Solution?

Due to the extensive experience and expertise in developing innovative and promising e-commerce solutions for small and medium businesses across the globe, delivering the best quality work at the fastest turn-around time, MobiCommerce became the most sought out B2B and B2C E-commerce and M-commerce App Development Company.

The reason it also excelled in being the best multi-store ecommerce platform is because of its approach and set of tools and features it provides to set up a multi-store business which is as follows;

  1. Excellent Storefront Features: Mobicommerce understands that every store owner desires to deliver an amazing user experience and gain 2X store revenue for which it offers customer-centric storefront features like mobile-friendliness, fully-tested Android and iOS branded native apps that can be used to send automatic B2C notifications and more, customer account creation through which a customer can view order history, update shipping addresses, access account information, and even review products and vendors from the dashboard, customer loyalty program, advanced product search and filtering, daily deals & gift cards, payment options like e-wallet and store credits, quick and easy social media log in, one-page checkout, e-mail and SMS notifications to keep customers updated, multi-vendor orders management, delivery time & date preferences and so on.

 

  1. Marketing and Promotional Features: Mobicommerce allows each storefront to market and promote products with the cross-selling and up-selling feature. It is built with the most current SEO best practices that make the marketplace easily visible to the search engines. It allows you to set up gift coupons and discounts that customers can use on your website, web app, or mobile apps. Apart from that, social media sharing, mobile deep linking, push notifications, one-step checkout, related product recommendations are the other features which will make your multi-store e-commerce solution a star among the crowd.

 

  1. Marketplace Owner Panel: Mobicommerce makes it easy for you to manage your multiple stores with an efficient admin panel which includes all necessary features like vendor management, commission management, advance vendor payout system, tax management, vendor ratings and reviews, order management and much more.

 

  1. Vendor Panel Feature: Where each vendor of your marketplace will get a unique store to display and promote their products within your marketplace. Moreover, it also provides a dedicated dashboard using which each vendor of your marketplace can manage their store without any interferences. Other management features like vendor catalog and order control, vendor membership, accounts & MIS and more will keep your vendors happy and content.

 

  1. Shipping and Payment: Mobicommerce marketplace comes with features that make shipping and payment easier to manage, including several automated features that save your time and money like real-time and manual shipping calculations, 3rd party payment integrations, logistics management, and multi-shipping options.

In short, it does not matter what kind of marketplace you have in mind, be it a generic, on-demand delivery, on-demand service, booking, or B2B multi-vendor marketplace, Mobicommerce knows what each one needs and serves features for all accordingly.

Conclusion

You will easily come across a lot of ecommerce development companies that offer a multi-store e-commerce solution but, you will get a complete omnichannel sales solution only from Mobicommerce. Everyone wishes for a feature-rich, customizable, scalable, and fully-tested marketplace with quick go-live ability which Mobicommerce fulfils smartly, efficiently and cost-effectively.

So, look no more if you want to attract customers, impress vendors, and optimize sales because Mobicommerce has already proved why it is the best ecommerce solution provider among the competitors and hence you must go for it.